News Archive

News for 2014

Digital radio Christmas campaign promotes the gift of entertainment
1 December 2014
Commercial Radio Australia (CRA) and Sony have partnered on a retail bonus offer for DAB+ digital radios this Christmas, supported by a national radio ad campaign that promotes digital radio as a gift of ‘unlimited entertainment’. Beginning today, a series of three 30 second radio ads for the campaign, produced by Ralph van Dijk’s award-winning agency Eardrum, will air across...
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Coutts Report shows mobile technology complementary not replacement to broadcast radio
1 December 2014
A report released today by Commercial Radio Australia (CRA) and written by Professor Reg Coutts, finds that mobile broadband communications networks, particularly in regional areas, are not a replacement for broadcast free to air radio. The report considers the potential for mobile networks to be expanded to a point where they are viable to accommodate all live free to air radio broadc...
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3 million people now listening to digital radio
17 November 2014
Three million people are now listening each week to DAB+ digital radio in the five metropolitan capitals, according to GfK survey 7 figures* released by Commercial Radio Australia (CRA) today in a new format infographic that will be released each quarter to reflect the most up-to-date data on digital radio in Australia. DAB+ figures show listening and sales of digital radios continue to outper...
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Canberra & Darwin digital radio trials extended
3 September 2014
Commercial Radio Australia (CRA) welcomed the decision by the Australian Communications and Media Authority (ACMA) to extend the DAB+ digital radio trial licences in Canberra and Darwin until 30 June 2015. The scientific licences have been extended to provide an opportunity for broadcasters to experiment with new features and functionality on DAB+, as well as continue testing a range of planni...
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Cars drive digital radio figures to five year high
28 August 2014
Official data relating to DAB+ digital radio in Australia was released by Commercial Radio Australia (CRA) today in the 2014 Digital Radio Report, showing nearly 100,000* (97,177) new vehicles have been sold with DAB+ digital radio, and digital radio listening is at an all time high with 21.4% or almost 2.8 million people tuning in each week in the five metropolitan capital cities alone. ...
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Australia wide digital radio giveaway
13 June 2014
An Australia-wide digital radio giveaway begins on Monday with commercial radios stations across Sydney, Melbourne, Brisbane, Adelaide and Perth, offering hundreds of digital radios to listeners across the next two weeks. Nova Entertainment, ARN, Southern Cross Austereo, Fairfax, Macquarie Network, Capital Radio and Super Radio Network, Tabcorp, RadioTAB and Pacific Star will be running indivi...
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Mother's Day digital radio promotion
17 April 2014
Commercial Radio Australia is partnering with digital radio manufacturer Pure and retailers; Harvey Norman, JB Hi-Fi and Dick Smith this Mother’s Day, offering two presents for the price of one and helping out those who don’t “speak mother”. Radio specialist agency, Eardrum has put together an amusing series of four, 30 second radio ads written in “mother sp...
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