Latest News

  • Radio stars from more than 50 stations broadcast together

    22 July 2012
    Digital radio in cars unites industry Breakfast radio presenters from over 50 commercial and public radio stations will broadcast live and simultaneously in Sydney, Melbourne, Brisbane, Perth and Adelaide on Friday, 24 August to celebrate three years of digital radio on air,  more than one million listeners and the fact that digital radio is now available as standard in cars. The outside...
    Read More
  • Digital radio sales defy retail trend

    13 May 2012
    Digital radio sales continue to defy the retail downturn, recording sales of 88,004 in the first quarter of 2012, bringing the total number of digital radios sold since the 2009 launch to 833,320 according to information from the Q1 2012, GfK Marketscope report released by Commercial Radio Australia (CRA) today.   The first quarter figure for 2012, which includes the months of January, Fe...
    Read More
  • Mother's Day digital radio ad campaign begins

    23 April 2012
    The commercial radio industry continues to drive the promotion of digital radio with Commercial Radio Australia (CRA) launching a series of radio advertisements featuring special tags for two key retailers promoting digital radio for Mother’s Day. The radio campaign which begins this week on high rotation for three weeks, across 42 commercial radio stations in the five digital radio metr...
    Read More
  • Digital radio sales jump ahead of forecast

    2 April 2012
    Official data relating to digital radio broadcasts in Australia was released by Commercial Radio Australia (CRA) today in the Digital Radio Industry Report 2012, showing the technology is tracking ahead of forecast, with 1.2 million* people listening to digital radio in an average week, in the five state metropolitan capitals of Sydney, Melbourne, Brisbane, Perth and Adelaide and close to 800,0...
    Read More
  • Lexus first Australian luxury vehicle to introduce DAB+ digital radio as standard

    1 February 2012
    • Lexus to become first Australian luxury automotive marque to introduce DAB+ digital radio as standard with all-new GS range#  • Digital Radio DAB+ to join other advanced audio features in all-new GS# • Additional multimedia capabilities bring traffic alert technology to GS The all-new Lexus GS range will feature the most advanced audio and navigation system to grace a L...
    Read More
  • Australia's No 1 car company includes digital radio

    13 December 2011
    Australia’s number one car company, Toyota has included digital radio in the new Toyota Camry Atara SL, becoming the most affordable car in Australia to include DAB+ digital radio as standard. Australian built in Toyota’s Melbourne factory, the top-of-the-range Atara SL model ($39,990) includes digital radio as standard. The Atara SL combines digital radio with a 7-inch touchscreen...
    Read More
  • Radio industry diversifies digital radio promotion for Christmas

    4 December 2011
    The radio industry has diversified its marketing campaign for digital radio this Christmas with the addition of outdoor, print and roaming brand ambassadors, to its traditional radio ads and online banners. Building on the highly successful Father’s Day campaign that saw nearly 100,000 digital radios sold in one quarter, the $3 million, multi-platform advertising campaign begins December...
    Read More